Rogerio Melfi

Articles

17/06/2026 · Articles

Six months after regulation, BaaS faces a maturity test

Central Bank regulation marked a turning point for Brazil’s Banking as a Service (BaaS) market. More than a regulatory update, it repositions the sector, which is leaving a more flexible environment to operate with greater structure, clearer roles…

15/04/2026 · Articles

When a piece is missing, Brazilians improvise. Open Finance shows it well

Brazilians have a skill: making the game happen even when pieces are missing. Anyone who has played street soccer understands. No goalposts? Two flip-flops will do. No ball? Use whatever is available. Somehow, the game happens. It is not the ideal…

15/04/2026 · Articles

The new financial system emerges from the convergence of technology and regulation

The new financial system is not a projection. It is being built now through the convergence of technology and regulation. More than digital, this new arrangement is structured around data, automation and new infrastructures that redefine how…

13/04/2026 · Articles

There is no single model to follow

Discussion of digital platform regulation and, more recently, artificial intelligence regulation is usually organized around three established models: the American model, oriented toward markets and self-regulation; the European model, structured…

10/04/2026 · Articles

Legal framework turns the financial system into an agent against organized crime

Law No. 15,358/2026, also called the “Anti-Faction Law,” establishes Brazil’s legal framework for combating organized crime with a clear objective: creating guidelines to confront ultra-violent criminal organizations, paramilitary groups and private…

24/03/2026 · Articles

402: Payment Required

The internet was born to transport information. Text, images, video, messages. It has always been extraordinary at moving data from one point on the planet to another in fractions of a second. But there is something it never knew how to do natively:…

27/02/2026 · Articles

Market consolidation and new models reshape Banking as a Service

Banking as a Service (BaaS) in Brazil is approaching a decisive stage of maturation and consolidation. After years of rapid growth and experimentation, the sector is entering a more mature phase, marked by companies’ adaptation to a clearer, more…

29/01/2026 · Articles

Could age verification for apps and platforms become surveillance?

Anyone with a teenage child has probably noticed: platforms that once required only a click now demand proof of age. A selfie with facial recognition, a scanned document or even behavioral analysis. The justification is to protect minors from…

30/12/2025 · Articles

Financial innovation’s 2025 plot twist and the scenes ahead in 2026

I really should stop watching so many films and series, but it is remarkable how, at certain moments, life insists on behaving like a classic screenplay. In 2025, it was difficult to look at financial innovation without seeing the elements of an…

29/12/2025 · Articles

If you still talk about six fingers, you missed AI’s evolution in 2025

For some people, talking about artificial intelligence has become almost a game of pointing out mistakes. The image has six fingers. The text sounds artificial. The video is fake. This became a kind of collective comfort: as long as AI made…